Lady Gaga Fashion Song

This is Lady Gaga - Fashion. This song is unreleased but we like this song because it doesn't have a video and we like the fact the song is very upbeat and we have lots of fashion inspired ideas that we would like to portray in our own video.

Comparisons/Music Video Analysis

As we decided on an upbeat theme to our video. We looked at pop videos and used them to get ideas and shots we could use in our own music video to Lady Gaga Fashion. We looked at Artists such as Britney Spears as her music tends to be very upbeat the song we got ideas from is 'Piece of me' we liked the bit that was filmed in the toilets as we could easily replicate that in our own video and also the paprazzi flashes used in the video. We also looked at Katy Perry 'Hot n' Cold' and we really liked the way the humour played a big part in that video which encouraged us to try and bring humour into our music video. We also looked at Lady Gaga as we wated to ensure out music video had a gaga 'feel'
We got the idea of people dressed in dramatic makeup and weird outfits doing poses which we will include throughout our video to encorporate the Fashion side into our video. From highstreet fashion (filming in changing rooms etc) to highend fashion (poses etc).

Madonna - Vogue on MUZU.

Madonna’s ‘vogue’ is a pop/dance genre of music and that is similar to Gaga ‘Fashion’. Madonna’s music video doesn’t really have a narrative it seems to be based on fashion, which ties in the lyrics with the music video. Throughout Madonna’s video there seems to be a studio feel since the lighting is very good and everyone is dressed smart and fashionable and there are props in the background of the performances such as ladders and covered up statues and also there are scenes where Madonna seems to be on a set of a fashion photo shoot, some of the people in the video are filmed posing in front of a white studio background. The video doesn’t really have a narrative but more of a disjuncture as most of the music video is random shots of men and women posing and lip-syncing with the song, which keeps the video flowing nicely. The video is mostly performance, Madonna dances with a group of men in a blank room with lots of dancers, male dancers, surrounding Madonna creating a feel of importance as she is centered within the group of dancers and all eyes are on her reinforcing the fact that Madonna is the protagonist within the music video. The music video is mainly performance since there isn’t much narrative within it. This is effective as the song doesn’t really need a narrative as it is self-explanatory about fashion and the outfits Madonna wears ensure s the viewer understands this as she has numerous outfit changes during the music video and all the dancers seem to be dressed in expensive suites and clothing.

An establishing shot is used at the beginning of Madonna's music video to establish the setting at the of the video so the viewers are aware of what is going on, dancers are shown stood still like a statue edited with fast cutting to show that a performance will take place.

Close up shot of Madonna's back are shown with every beat changing the shot to a performer and then back to her back. Fashion and glamour is shown, it also follows on to a extreme close up shot of Madonna's face which (knotts) beauty, make up, jewellery fashion as a whole icon. Medium shots of male performers are shown which are shown the detail of the scene.

Zoom in shot is used when Madonna

In our music video analysis we analysed Lady gaga alejandro and looked at the various similarities between this video over Madonna vogue. The similarities were in the two videos included men in them dancing in the background and then at the front shows Madonna and Lady Gaga are in control at the heart of the video. This is very empowering for women as it shows men worshipping the ground they walk on. Lady gaga and Madonna both have blonde hair which is aimed at the male gaze because of stereotypes such as the blonde bombshell even though, they go against this stereotype. Both videos are in black and white this may be due to the whole old hollywood glamour appearance they are trying to portray. In the two videos theyare sexual in there performances this maybe them celebrating their sexuality and femininity and also to appeal to the male audience. They both have a dance performance in their videos which is very similar, both surrounded by male dancers and really high beat. There facial expressions are very flirty and alluring in both video and they have close ups with the camera to make sure their facial expressions are interacting with the audience. On the other hand, Lady Gaga costumes are more updated, fascinating and different and the costumes for the men are different. The men are more sexual towards lady gaga in her performance and her video has her own twist in it.

Lyrics and Scenes

Red one, GagaOh,
oh, la, la, la
We love designer

I am, I'm too fabulous
I'm so fierce that it's so nuts
I live, to be model thin
Dress me, I'm your mannequin

J'adore, Vivienne I really want
Pucci, Fendi, and Cardin, Valentino, Armani too
Madame love them Jimmy Choo

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be
I am anyone you want me to be

Oh, oh, la, la, la
We love designer

I need, some new stilettos
Can't walk, down the street in those
You are, who you wear it's true
A girl's just as hot as the shoes she choose

J'adore, Weitzman I really want
Louis, Dolce Gabbana, Alexander McQueen, eh ou
Madame love those Minolo

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be
I am anyone you want me to be

Oh, oh, la, la, la
We love designer
Oh, oh, la, la, la
We love designer

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be

Fashion put it all on me
Don't you want to see these clothes on me
Fashion put it all on me
I am anyone you want me to be

Oh, oh, la, la, la
We love designer
Oh, oh, la, la, la
We love designer

Initial Planning Meeting

Rebia and Ross both decided to do there music video on Lady Gaga's unreleased track "Fashion".

The roles in our group are equally shared between both Rebia and Ross, which include

Performance

Camerawork/Cameraman

Editing

Blog writing

Before we decided to make our music video on lady gaga's - fashion track, we researched through a number of various genres including, RnB, Hip Hop, Pop.

We also looked at different artists which include; Hilary Duff, Britney Spears, Rihanna, Katy Perry and Lady Gaga. Britney Spears and Rihannas music videos were love stories and broken hearted girls which we thought would have been a good idea, however we wanted to do something more upbeat and exciting to watch.

The settings and locations we will need are as following;

Around college we have looked at background walls we could use for medium and close up shots

The stair case in the ellis kenndy building

Window cile

and also some external locations such as Deansgate, Town, Picadilly.

The costumes we will need would include hats, wigs, heels, bags, dresses, sunglasses, fabric and beads.

We have also thought about using special effects such as a spotlight on the performer.